Speaking about Search as a Service @ PROMISE Technology Transfer day, want to meet up?

Tomorrow morning I leave Gothenburg to attend the PROMISE Technology Transfer day @ CeBIT 2013 in Hanover, Germany.

The event is a workshop introducing its participants to methodologies for the systematic evaluation and monitoring of search engines, and for discussing future trends and requirements for the next generation of information access systems. In other words, it is right up our alley at Findwise.

As Director of Research at Findwise I will speak about Search as a Service. If you are at the event or just nearby I would be happy to meet up and have a chat.  I will be around from Tuesday March 5 until Thursday March 7. Feel free to email me, henrik.strindberg@findwise.com or give me a call at +46709443905.

Hope to see you there!

Predictive Analytics World 2012

At the end of November 2012 top predictive analytics experts, practitioners, authors and business thought leaders met in London at Predictive Analytics World conference. Cameral nature of the conference combined with great variety of experiences brought by over 60 attendees and speakers made a unique opportunity to dive into the topic from Findwise perspective.

Dive into Big Data

In the Opening Keynote, presented by Program Chairman PhD Geert Verstraeten, we could hear about ways to increase the impact of Predictive Analytics. Unsurprisingly a lot of fuzz is about embracing Big Data.  As analysts have more and more data to process, their need for new tools is obvious. But business will cherish Big Data platforms only if it sees value behind it. Thus in my opinion before everything else that has impact on successful Big Data Analytics we should consider improving business-oriented communication. Even the most valuable data has no value if you can’t convince decision makers that it’s worth digging it.

But beeing able to clearly present benefits is not everything. Analysts must strive to create specific indicators and variables that are empirically measurable. Choose the right battles. As Gregory Piatetsky (data mining and predictive analytics expert) said: more data beats better algorithms, but better questions beat more data.

Finally, aim for impact. If you have a call center and want to persuade customers not to resign from your services, then it’s not wise just to call everyone. But it might also not be wise to call everyone you predict to have high risk of leaving. Even if as a result you loose less clients, there might be a large group of customers that will leave only because of the call. Such customers may also be predicted. And as you split high risk of leaving clients into “persuadable” ones and “touchy” ones, you are able to fully leverage your analytics potencial.

Find it exciting

Greatest thing about Predictive Analytics World 2012 was how diverse the presentations were. Many successful business cases from a large variety of domains and a lot of inspiring speeches makes it hard not to get at least a bit excited about Predictive Analytics.

From banking and financial scenarios, through sport training and performance prediction in rugby team (if you like at least one of: baseball, Predictive Analytics or Brad Pitt, I recommend you watch Moneyball movie). Not to mention Case Study about reducing youth unemployment in England. But there are two particular presentations I would like to say a word about.

First of them was a Case Study on Predicting Investor Behavior in First Social Media Sentiment-Based Hedge Fund presented by Alexander Farfuła – Chief Data Scientist at MarketPsy Capital LLC. I find it very interesting because it shows how powerful Big Data can be. By using massive amount of social media data (e.g. Twitter), they managed to predict a lot of global market behavior in certain industries. That is the essence of Big Data – harness large amount of small information chunks that are useless alone, to get useful Big Picture.

Second one was presented by Martine George – Head of Marketing Analytics & Research at BNP Paribas Fortis in Belgium. She had a really great presentation about developing and growing teams of predictive analysts. As the topic is brisk at Findwise and probably in every company interested in analytics and Big Data, I was pleased to learn so much and talk about it later on in person.

Big (Data) Picture

Day after the conference John Elder from Elder Research led an excellent workshop. What was really nice is that we’ve concentrated on the concepts not the equations. It was like a semester in one day – a big picture that can be digested into technical knowledge over time. But most valuable general conclusion was twofold:

  • Leverage – an incremental improvement will matter! When your turnover can be counted in millions of dollars even half percent of saving mean large additional revenue.
  • Low hanging fruit – there is lot to gain what nobody else has tried yet. That includes reaching for new kinds of data (text data, social media data) and daring to make use of it in a new, cool way with tools that weren’t there couple of years ago.

Plateau of Productivity

As a conclusion, I would say that Predictive Analytics has become a mature, one of the most useful disciplines on the market. As in the famous Gartner Hype, Predictive Analytics reached has reached the Plateau of Productivity. Though often ungrateful, requiring lots of resources, money and time, it can offer your company a successful future.

Enterprise Search and Findability discussions at World Cafe in Oslo

Yesterday we (Kristian Hjelseth and Kristian Norling) participated in a great World Cafe event arranged by Steria in Norway. We did a Pecha Kucha inspired presentation (scroll down to the bottom of this blog post for the presentation) to introduce the subject of Enterprise Search and Findability and how to work more efficiently with the help of enterprise search. Afterwards there was a set of three round-table workshop with practitioners, where search related issues were discussed. We found the discussions very interesting, so we thought we should share some of the topics with a broader audience.

The attendees had answered a survey before coming to the World Cafe. In which 83,3% stated that finding the right information was critical for their business goals. But only 20,3% were satisfied with their current search solution, because 75% said it was hard or very hard to find the right information. More stats from a global survey on enterprise search that asked the same questions.

Unified Search

To have all the information that you would like to find in the same search was deemed very important for findability by the participants. The experience of search is that the users don’t know what to search for, but to make it even worse, they do not know where to look for the information! This is also confirmed by the Enterprise Search and Findability Survey that was done earlier this year. The report is available for download.

Trust

Google web search always comes up as an example of what “just works”. And it does work because they found a clever algorithm, PageRank, that basically measures the trustworthiness of information. Since PageRank is heavily dependent on inbound links this way of measuring trust is probably not going to work on an intranet where cross-referencing is not as common based on our experience. Most of the time it is not even possible to link stuff on the intranet, since the information is not accessible through http. Read more about it in this great in-depth article series on the difference between web search and enterprise search by Mark Bennet.

So how can we make search inside the firewall as good as web search? I think by connecting the information to the author. Trust builds between people based on their views of others. Simply put, someone has the authority over her peers either through rank (=organisation chart) or through trust. The trustworthiness can be based on the persons ability to connect to other people (we all probably know someone who knows “everyone”) or we trust someone based on the persons knowledge. More reading on the importance of trust in organisations. How to do this in practice? Some ideas in this post by BIll Ives. Also a good read: “How social is Enterprise Search?” by Jed Cawthorne. And finally another good post to read.

Metadata

By adding relevant metadata to information, we can make it more findable. There was discussions on the importance of strict and controlled metadata and how to handle user tagging. For an idea on how to think about metadata, read a blog post on how VGR used metadata by Kristian Norling.

Search Analytics

Before you start to do any major work with your current enterprise search solution, look at the search log files and analyze the data. You might be surprised in what you find. Search analytics is great if you want insight into what the user expects to find when they search. Watch this video for an introduction to Search Analytics in Practice.

Other subjects

  • Access control and transparency
  • Who owns search?
  • Who owns the information?
  • Personalization of search results
All these subjects and many more were discussed at the workshops, but that will have to wait for another blog post!
As always, your thoughts and comments are most welcome!

Findwise at the J. Boye 12 conference [Updated]

It is with great pleasure we can announce us as a partner of the J. Boye 12 conference in Aarhus (November 6-8). The J. Boye 12 is a conference focused around web and intranet to give practitioners and experts an opportunity to meet and exchange ideas and experiences in a professional, yet informal atmosphere.

Findwise will contribute to the conference with a speaker. Kristian Norling, our Market Communication manager, will give his view on future findability trends in “Enterprise Search and Findability Trends 2013” and will also offer an expert tutorial. The topic of the tutorial will be “Optimizing Your Content for Findability“.

Hope to see you there!

Findability day in Stockholm – search trends and customer insights

Last Thursday about 50 of Findwise customers, friends and people from the industry gathered in Stockholm for a Findability day (#findday12). The purpose was simply to share experiences from choosing, implementing and developing search and findability solutions for all types of business and use cases.

Martin White, who has been in the intranet business since 1996, held the keynote speech about “Why business success depends on search”.
Among other things he spoke about why the work starts once search is implemented, how a search team should be staffed and what the top priority areas are for larger companies.
Martin has also published an article about Enterprise Search Team Management  that gives valuable insight in how to staff a search initiative. The latest research note from Martin White on Enterprise search trends and developments.

Henrik Sunnefeldt, SKF, and Joakim Hallin, SEB, were next on stage and shared their experiences from working with larger search implementations.
Henrik, who is program manager for search at SKF, showed several examples of how search can be applied within an enterprise (intranet, internet, apps, Search-as-a-Service etc) to deliver value to both employees and customers.
As for SEB, Joakim described how SEB has worked actively with search for the past two years. The most popular and successful implementation is a Global People Search. The presentation showed how SEB have changed their way of working; from country specific phone books to a single interface that also contains skills, biographies, tags and more.

During the day we also had the opportunity to listen to three expert presentations about Big data (by Daniel Ling and Magnus Ebbeson), Hydra – a content processing framework – video and presentation (by Joel Westberg) and Better Business, Protection & Revenue (by David Kemp from Autonomy).
As for Big data, there is also a good introduction here on the Findability blog.

Niklas Olsson and Patric Jansson from KTH came on stage at 15:30 and described how they have been running their swift-footed search project during the last year. There are some great learnings from working early with requirements and putting effort into the data quality.

Least, but not last, the day ended with Kristian Norling from Findwise who gave a presentation on the results from the Enterprise Search and Findability Survey. 170 respondents from all over the world filled out the survey during the spring 2012 that showed quite some interesting patterns.
Did you for example know that in many organisations search is owned either by IT (58%) or Communication (29%), that 45% have no specified budget for search and 48% of the participants have less than 1 dedicated person working with search?  Furtermore, 44,4% have a search strategy in place or are planning to have one in 2012/13.
The survey results are also discussed in one of the latest UX-postcasts from James Royal-Lawson and Per Axbom.

Thank you to all presenters and participants who contributed to making Findability day 2012 inspiring!

We are currently looking into arranging Findability days in Copenhagen in September, Oslo in October and Stockholm early next spring. If you have ideas (speakers you would like to hear, case studies that you would like insight in etc), please let us know.

Update on The Enterprise Search and Findability Survey

A quick update on the status of the Enterprise Search survey.

We now have well over a hundred respondents. The more respondents the better the data will be, so please help spreading the word. We’d love to have  several hundred more. The survey will now be open until the end of April.

But most important of all, if you haven’t already, have a cup of coffee and fill in the survey.

A Few Results from the Survey about Enterprise Search

More than 60% say that the amount of searchable content in their organizations today are less or far less than needed. And in three years time 85% say that the amount of searchable content in the organisation will increase och increase significantly.

75% say that it is critical to find the right information to support their organizations business goals and success. But the interesting to note is that over 70% of the respondents say that users don’t know where to find the right information or what to look for – and about 50% of the respondents say that it is not possible to search more than one source of information from a single search query.

In this context it is interesting that the primary goal for using search in organisations (where the answer is imperative or signifact) is to:

  • Improve re-use of information and/or knowledge) – 59%
  • Accelerate brokering of people and/or expertise – 55%
  • Increase collaboration – 60%
  • Raise awareness of “What We Know” – 57%
  • and finally to eliminate siloed repositories – 59%

In many organisations search is owned either by IT (60%) or Communication (27%), search has no specified budget (38%) and has less than 1 dedicated person working with search (48%).  More than 50% have a search strategy in place or are planning to have one in 2012/13.

These numbers I think are interesting, but definitely need to be segmented and analyzed further. That will of course be done in the report which is due to be ready in June.

Enterprise Search Stuffed up with GIS

When I browsed through marketing brochures of GIS (Geographic Information System) vendors I noticed that the message is quite similar to search analytics. It refers in general to integration of various separate sources into analysis based on geo-visualizations. I have recently seen quite nice and powerful combination of enterprise search and GIS technologies and so I would like to describe it a little bit. Let us start from the basic things.

Search result visualization

It is quite obvious to use a map instead of simple list of results to visualize what was returned for an entered query. This technique is frequently used for plenty of online search applications especially in directory services like yellow pages or real estate web sites. The list of things that are required to do this is pretty short:

- geoloalization of items  – it means to assign accurate geo coordinates to location names, addresses, zip codes or whatever expected to be shown in the map; geo localization services are given more less for free by Google or Bing maps.

- backgroud map – this is necessity and also given by Google or Bing; there are also plenty of vendors for more specialized mapping applications

- returned results with geo-coordinates  as metadata – to put them in the map

Normally this kind of basic GIS visualisation delivers basic map operations like zooming, panning, different views and additionally some more data like traffic, parks, shops etc. Results are usually pins [Bing] or drops [Google].

Querying / filtering with the map

The step further of integration between search and GIS would be utilizing the map as a tool for definition of search query. One way is to create area of interest that could be drawn in the map as circle, rectangle or polygon. In simple way it could be just the current window view on the map as the area of query. In such an approach full text query is refined to include only results belonging to area defined.

Apart from map all other query refinement tools should be available as well, like date-time sliders or any kind of navigation and fielded queries.

Simple geo-spatial analysis

Sometimes it is important to sort query results by distance from a reference point in order to see all the nearest Chinese restaurant in the neighborhood.  I would also categorize as simple geo-spatial analysis grouping of search result into a GIS layers like e.g. density heatmap, hot spots using geographical and other information stored in results metadata etc.

Advanced geo-spatial analysis

More advance query definition and refinement would involve geo-spatial computations. Basing on real needs it could be possible for example to refine search results by an area of sight line from a picked reference point or select filtering areas like those inside specific borders of cities, districts, countries etc.

So the idea is to use relevant output from advanced GIS analysis as an input for query refinement. In this way all the power of GIS can be used to get to the unstructured data through a search process.

What kind of applications do you think could get advantage of search stuffed with really advanced GIS? Looking forward to your comments on this post.

Inspiration from the Enterprise Search Europe 2011 conference

A couple of weeks ago, me and some of my colleagues attended the Enterprise Search Europe conference in London. We’re very grateful to the organizer Martin White at IntranetFocus for arranging the event, and having us as one of the gold sponsors.

For me it was the first time in years I attended a conference like this, and while it was “same old, same old” for many of the attendees, for me it was enlightening to meet up with the industry and have a discussion on where we are as an industry.

There were mainly software vendors and professional services/consultants there, as well a few customers or actual users of enterprise search… and I think the consensus of the two days were that we in the industry STILL haven’t really figured out what we should do with the enterprise search concept, and how to make it valuable for our customers. We at Findwise are not alone with this challenge, but rather it is an industry challenge. There are some vendors who seem to be doing some good work of delivering real value to customers, and also there are a few colleagues to us in the industry that do good professional services/consultant work. At first it was a bit of a downer to realize that we haven’t progressed more during the 10 years I’ve been in the business, but at the same time it was very inspirational to see that we at Findwise together with a few other players, seem to be on the right track with our hard work, and that we have the position to solve some of the real industry challenges we’re facing.

As I see it, if we gather our forces and make a focused “push forward” together now, we will be able to take the industry to a new maturity level where we better solve real business challenges with enterprise search (or search-driven Findability solutions, as we like to call them).

My simple analysis of all the discussions at the conference is that we need to do two things:

  1. Manage the whole “full picture” of enterprise search – from strategy to organizational governance, involving necessary competencies to cover all aspects of a successful Findability solution.
  2. Break down the customer challenge into manageable chunks, and solve actual business problems, not just solving the traditional “finding stuff when needed” challenge.

I think we are on the right track, and it’s going to be a very interesting journey from here on!

Enterprise Search Market Overview 2011

A few weeks ago Forrester research released a report with an Enterprise search market overview of the 12 leading  vendors on the global market (Attivio, Autonomy, Coveo, Endeca, Exalead, Fabasoft, Google, IBM, ISYS Search, Microsoft, Sinequa and Vivisimo).

When I wrote about the Gartner report, readers commented on the fact that open source solutions were not part of the scope, even though their market share is increasing rapidly. The Forrester report has the same approach, except it includes vendors offering their products stand-alone as well as those with products integrated in portal/ECM solutions.

So why the exclusion of open source? Well, it appears difficult to decide on how to evaluate open source, especially when it comes to more advanced appliances.

Looking at the Forrester report, it includes some familiar conclusions but also a few new insights. Leslie Owen from Forrester concludes that “Google, Autonomy, and Microsoft are the most well-known names; they own a large portion of the existing market”. Hence, these vendors are still standing strong, even though they are challenged in various areas.

More surprisingly, some niche players get higher scores than the giants in core areas such as “Indexing and connectivity”, “Interface flexibility” and “Social and collaborative features”.

Vivisimo is seen as somewhat of a leader (with a slightly lower score on Mobile support and Semantics/text analysis). In the Gartner report, Vivisimo was excluded from the information access evaluation due to the fact that they were ”focusing on specialized application categories, such as customer service”.

Search vendor overview

An interesting reflection from Forrester is that “in the next few years, we expect prices to rise as specialized vendors wax poetic on the transformative power of search in order to distinguish their products from Google and Microsoft FAST Search for SharePoint”. On the Nordic market, we have not seen a shift to such a strategy, but rather the opposite, since open source (with zero license fees) is becoming accepted in an Enterprise environment to a larger extent.

The vendors that provide integrated solutions (to CMS/WCM etc) still remains strong, whereas the stand-alone solutions becomes exposed to completion in new ways. It will be interesting to follow the US and Nordic market to see how this evolves within the next year. It might be that the market differs when it comes to open source adaption.

If you wish to read the full report it can be downloaded from Vivisimo through a simple registration.

To get a complete overview of vendors, I recommend reading both the Gartner and Forrester report.

Gartner and the Magic Quadrants – Crowning the Leaders of Enterprise Search

For years Gartner, the research and advisory company, has been publishing their magic quadrants – and their verdict of everything from ECM-systems to Data Warehouse and E-commerce plays a big role in many company’s decision to choose the right tools.
Simply put, the vendors are presented in a matrix measuring the different players by ability to execute (product, overall viability, customer experience etc.) and the completeness of their vision (offering strategy, innovation etc.). The vendors are then positioned as niche players (a rather crowded spot), visionaries, challengers and leaders.

At the end of last year Gartner decided to retire their old “Information Access Quadrant” (Enterprise Search Quadrant) and introduce “Enterprise Search MarketScope” due to a more mature market. A number of vendors (such as Vivisimo and Recommind) were removed, in order to exclude those whose businesses were not entirely search driven.

The evaluation criteria’s for MarketScope cover: offering (product) strategy, Innovation, Overall viability (business unit, financial, strategy, and organization), Customer experience, Market understanding and business model.

To summarize: the criteria’s are to a large extent the same, but the two areas “overall viability” and “customer experience” are weighted higher than the rest. This is most likely a result of the last years discussion around user friendly interfaces, easier administration and the fact that some customers have suffered quite bad when vendors do not survive (one example in Northen Europe is the Danish vendor that went bankrupted for some time)

The yearly fight between the three leaders; Microsoft, Endeca and Autonomy has been somewhat disrupted and Microsoft, Endeca and Google are now seen as the leaders.
Microsoft has got a very broad product line, which stretches from low-price and less functionality to Enterprise Search built on the former FAST technology. Endeca follow the same trend, as Gartner puts it their “products (are) intended to serve organizations seeking to develop general search installations..(..) broadly applicable for a variety of different search challenges”.

In the old quadrant, Google remained a “challenger” for quite some time – but never made it to the “leaders” corner. Ease of administration and “user friendly” are two words that keeps being repeated. That, in combination with a profit of $ 7290000000 during the last quarter of 2010 makes Google a player that easily can continue to develop their Enterprise business.

Gartner’s MarketScope for Enterprise Search

Autonomy should still not be disregarded, the main reason for it falling a bit behind the three others seem to be conquerable problems with support and pricing transparency. It will be interesting to see how Autonomy chooses to handle these issues during 2011.

To put it short: the new MarketScope is good reading with quite few surprises. If you wish to get a better understanding of the development going on at the different vendors, start with Gartner and continue to search among our blog posts.